Prospects for the mahogany furniture market are optimistic

It is hard to say clearly when the name of mahogany furniture began to appear, but the mahogany furniture we are referring to today is based on the national standard "Redwood" issued in 2000. The "Redwood" national standard locks some traditional furniture materials into redwood. The rosewood furniture that came into being is justified. Around 2000, there were no professional industry magazines, and relevant introductions to mahogany furniture were found in other newspapers and periodicals. For example, "Yunnan Forestry" published the article "Redwood and Redwood Furniture" in the second issue of 2000, which pointed out: "In recent years, with the improvement of people's material life and spiritual needs, the production and consumption of redwood furniture has formed a new climax. However, in the market, the concept of mahogany and the standards of mahogany furniture are not uniform, and it is not uncommon for those who are mixed with fish eyes. Therefore, it is quite necessary to popularize the knowledge of mahogany and mahogany furniture. "It can be seen that the knowledge of" mahogany "was not very popular at the time. "Promote Redwood Culture and Develop Redwood Furniture", this is an article published in the fourth issue of the Journal of Forest Products Industry in 2002. This article discusses the origin and development of mahogany furniture, the popular scope and humanistic characteristics of mahogany furniture under the premise of stipulating the concept and connotation of mahogany and mahogany furniture. "Beijing Real Estate" in the 9th issue of 2003 also published an article "How much do you know about mahogany furniture"? This article gives a general introduction to the performance of mahogany. In the same year, the first issue of the "Folk Culture Tourism Magazine" also published an article saying: "In recent years, I do not know whether it is because of the rise of the retro trend in the world, or the Chinese have become more and more aware of the exquisiteness of the national essence, and the mahogany furniture is quiet. After some time, finally "flying into ordinary people's home" again. In today's diversified state of China's home culture, it has become a representative and leading trend. "

This shows that before 2000, people's understanding of mahogany furniture is still in its infancy. Since then, under some media reports, mahogany furniture has gradually become familiar to the Chinese, and prices have therefore begun to show upward momentum.

In 2003, the "China Redwood Classical Furniture Network" was established and in 2004 the "China Redwood Classical Furniture" magazine was launched. It became the only online media and print media in this industry. Producers, collectors, and consumers enjoyed it. Under the guidance of "China Mahogany Classical Furniture Network" and "China Mahogany Classical Furniture" magazines, the mahogany classic furniture industry has not only begun to enter a benign development track, but its lineup is constantly expanding.

Because it is well-known, so noble

The earliest mahogany refers only to red rosewood. When the national standard of "Redwood" was not released around 2000, some hardwoods such as red sandalwood, pineapple lattice, Brazilian rosewood, red rosewood, flower rosewood, chicken wing wood, etc. were called rosewood, which is very irregular. However, after the introduction of the national standard of "Redwood" in 2000, the rosewood changed from one type to 33 types, the lineup of redwood furniture began to grow, and the types gradually increased. At this time, many businessmen seemed to smell the business opportunities of mahogany furniture and began to invest in this industry, which opened the prelude to the investment boom and price increase of mahogany furniture in the mainland.

The production and consumption of rosewood furniture set off a climax from around 2003. At that time, after the boom in mahogany furniture investment in Beijing, Guangzhou and other cities that were traditional producers of mahogany furniture, its upsurge quickly spread throughout the country and affected the international collection market. The most influential in this regard is the auction, and collectors are looking forward to the quality of the products at the auction. However, most of the auction items are boutique and authentic products preserved in Ming and Qing furniture, and the prices are quite amazing. In 2002, the 3.2-meter-high four-piece cabinet of the Huanghuali carved cloud dragon pattern in the early Qing Dynasty was sold at a price of 9.438 million yuan. At the Beijing Hanhai Autumn Auction in August 2005, the highest price in the domestic furniture auction was refreshed by a four-piece cabinet with a carved yellow dragon and a dragon pattern in the early Qing Dynasty at a transaction price of 11 million yuan. In the November 2007 Beijing Poly Chinese Art Night Auction, the four cabinets of the Qingtan Qianlong rosewood square corner set a world record for the Chinese furniture auction set by Hanhai two years ago at a price of 28 million yuan. However, such a high auction transaction price still has room to rise. At the China Guardian Spring Auctions on April 27, 2008, a case of the Qianlong Qianlong Pterocarpus grandiflorum was finally sold for 31.36 million yuan, setting a new world record for Chinese classical furniture auctions. Soon afterwards, a Qing Qianlong rosewood bed with a waistband Passiflora Bogutu Luohan again set a new record with a transaction price of 32.48 million yuan.

The transaction price of these expensive classical furniture is also an obvious driving force for our current mahogany furniture prices. The scarcity of ancient furniture resources and the fact that collectors can only sell but not sell, has caused some collectors to turn their attention to the new imitation mahogany furniture, which has made mahogany furniture an upstart and created a basis for public opinion. In this way, the price of mahogany furniture began to rise along the way.

Market space, still optimistic

Few people can tell how much China's mahogany furniture production in a year, but China's mahogany furniture production and consumption are increasing every year is an indisputable fact. This shows that the mahogany furniture market is still a huge space for development.

Regrettably, after some media hyped the price of mahogany furniture after the skyrocketing price, the statement that it would inevitably fall back seriously hurt the enthusiasm of consumers. However, the price of mahogany furniture is not determined by any merchant, nor by the media, but by the market. I went to several mahogany furniture stores and found that mahogany furniture did not cut prices. Although the sales volume of some stores decreased slightly compared with the same period last year, this cannot doubt the potential value of mahogany furniture. The decline in trading volume is not due to the natural decline caused by excessive prices, and consumers are on the sidelines. The main reason is the expansion of production volume across the country and the increase in the number of stores sold by manufacturers. For example, a manufacturer only had one sales store in 2004. Since 2005, it has opened sales stores in Beijing ’s West Third Ring Road, Redwood Street, Aijia Redwood Daguan Building, Chengwai Cheng Furniture City, and North Third Ring Road ’s Forte Furniture City. . If in August 2004, a sales store of the company signed 2 orders per month, and in August 2008, each store signed a single order, if the sales volume of each store decreased by 50%, if 5 Judging from the total sales volume of the store, the sales volume of the company has at least doubled, so some media said how the mahogany furniture market is not accurate, and more importantly, as a media, consumers' enthusiasm for consumption should not be hit.

Mahogany furniture is a work of art that carries historical culture and is also a real thing. As Chen Baoguang said: "Redwood is a very" Chinese "concept. In the classification of tree species, there is no one or one type of tree called redwood. Only after it becomes furniture can it be called redwood. This is A cultural concept. "Now that it belongs to the ranks of" culture ", we know that the value of a country's culture is inestimable, and cultural devaluation will only occur when that country's national strength is declining. Looking at China's national strength today, culture will only appreciate. Does it make sense to depreciate? Since culture will not depreciate, how can mahogany furniture depreciate?

In the mahogany furniture industry, there is such an exciting thing: At the end of 2006, the first floor of Beijing Redwood and the first floor of red sandalwood posted the "ChineseOnly" (Chinese special purchase) label, announcing the yellow rosewood, red sandalwood, ebony And old chicken wing wood furniture stopped selling to foreigners. This strong contrast with the “specially for foreigners” that can be seen everywhere in reality has caused a sensation in Beijing and is considered patriotism. In fact, as early as February 2006, the State Administration of Cultural Heritage of China issued the "Reference Standards for the Identification of Chinese Cultural Relics Exports", which stipulated that Huanghualimu, rosewood, ebony, and old chicken-winged wood furniture are not allowed to be exported regardless of age. This regulation undoubtedly doubled the value of mahogany furniture.

Coincidentally, in 2007, a masterpiece of contemporary antique furniture works-"Chinese Classical Furniture Classic Style Graphic Series" was jointly edited and published by China Redwood Classical Furniture Magazine and China Redwood Classical Furniture Network. 100 classic styles and 400 exquisite pictures have been loaded into the annals of history, and 800 wonderful reviews have opened a door for "eyes" for rosewood furniture lovers, collectors, and consumers. People can learn more "nutrition" of mahogany furniture from this book.

Furthermore, the materials currently used to make mahogany furniture are red sandalwood, huanghuali, and red rosewood. These three types of wood belong to the three major tributes of the Ming and Qing dynasties. They have been inherited for hundreds of years, and they can be used by collectors and consumers. Naturally, they will not miss the opportunity to buy these mahogany furniture.

The author believes that for mahogany furniture, the use of "things are rare" is not enough to fully express its true meaning, but it should be more appropriate to use "knowledge as expensive". From the current market point of view, in recent years, the production volume has increased year by year, and the price has increased year by year, which cannot be expressed by "things are rare". In fact, more and more people pay attention to, know and use the mahogany furniture, which determines its potential market development space in the future.

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